BILL CINDRICH | Creative Direction & Design
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Tales of the Trail Hawk

Go to Moab and shoot the Grand Cherokee Trailhawk doing what is does best. 

TALES OF THE TRAILHAWK

TALES OF THE TRAILHAWK

As a Jeep guy, there is no greater opportunity than traveling to Moab, Utah to hit the trails. I and a small crew accompanied Jeep engineers as they tested the Jeep Grand Cherokee Trailhawk. After the shoot I was responsible for the art direction, storyboarding, and final crafting of the Tales of the Trainhawk videos. In total, four main videos and ten short feature overview videos were produced for this series. Altogether getting over 350,000 views on Youtube